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The key to door-to-door advertising is to get the word out in a way that is visible and is also not intrusive in any way. A plastic door hanger bag meets both of these criteria because the clear plastic gives immediate access to the contents of the bag while the fact that the advertising is in a bag means that, should adverse weather strike, the papers are not spread around the front door step before the occupants arrive home.
Plastic door hanger bags are cheap and they are available in bulk packs of 100 or more. They are perforated for easy access when filling and they are sturdy enough to handle some rough treatment and still provide the service they have been designed for.
These door hanger bags come in a variety of sizes that are capable of housing thin flyers up to larger newspapers. It doesn’t really matter what type of materials you would like to put in front of potential clients whether they be coupons, flyers or newspapers the bag will handle the lot.
In many cases the hanger itself is usually reinforced to avoid the bag from sagging or blowing straight off the door knob.
Although the majority of these door hanger bags are clear plastic, it is also possible to add company specific printing to the outside of each bag. The cost is obviously going to be a bit higher than the clear plastic bags but the profile of your company is obviously going to be greater.
The most important aim of delivering advertising leaflets to the market is to get that leaflet in the door. The beauty of a door hanger bag is that it is sitting right on the door knob when the homeowner gets home. In the majority of cases, as the owner enters the house the reaction with something on the door knob is to carry it inside as well. The first aim is then met and there will always be a chance that the leaflets or flyers inside the plastic bag will be noticed and read.
Although it has been mentioned on more than one occasion that the plastic door hanger bag is effective for delivering flyers its use is not limited to only paper products. If there is a need to delivery promotional samples the door hanger bag will be able to be used with the sample simply slipped inside.
The clear plastic door hanger bag should be used when you feel it is imperative that the advertising material be seen and read by everyone. Sometimes there is a need for discretion and you would rather the contents not be on display. In this case there is a further option with the availability of opaque door hanger bags. The opaque plastic door hanger bags serve exactly the same function as the clear plastic ones with the only exception being that you cannot see inside the opaque ones.
The use of plastic products is often a touchy subject, particularly when the question of recyclability comes up. To cater for this possibility there is a choice of buying plastic door hanger bags that have been made from recyclable polyethylene. This averts the backlash that may come from those who oppose any needless use of plastics.
The plastic door hanger bag is an effective marketing tool and one that should pay off handsomely if filled with the right kinds of advertising merchandise.
Posted by Adm on February 21st, 2010 :: Filed under Uncategorized